Jay MacInnes

Clear Titles Over Clever

Here’s an interesting post found–surprise, surprise–on Poyntner. It really made me think about usability and writing for the web. The Web doesn’t inspire us to read; it inspires us to scan. The article on Poyntner isn’t just about readability. It’s about scannability. People need to scan to see clear headlines […]

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A Lesson From ‘Have Space Suit — Will Travel’

In the classic novel, Have Space Suit–Will Travel, Robert Heinlein emphasizes (and in a number of his novels) preparedness. Read closely: “‘Luck’ is a question-begging word,” [the professor] answered. “You spoke of the ‘amazing luck’ that you were listening when my daughter called for help. That wasn’t luck…Why were you […]

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Education and Insanity, Part 2

Thoughts about Malcolm Gladwell’s new book, Outliers: The Story of Success. Gladwell interestingly brings up a study conducted in 1872 describing the relationship between insanity and too much education. The psychological study showed that there is a tipping point for Western students, in particular, who study too hard and work […]

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‘Outliers’ Thought, No. 1

Here’s thought #1 about Malcolm Gladwell’s best-selling book, Outliers: The Story of Success He uses an analogy of a rice paddy, or rice farmers, specificially. They spend 3,000 hours a year working! They care about the work; they cultivate the fields, and growing rice is almost an art form. Here’s […]

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Thoughts from Malcolm Gladwell’s book, ‘Outliers’

A few posts ago, I referenced Malcolm Gladwell’s book Outliers: The Story of Success It’s a thought-provoking book challenging the notion about how we view success in America. I’ve read a few books in the past that say talent equals success. Gladwell challenges this notion. In the next few posts […]

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Stories From the Classifieds

As I scour the newspaper for new writing ideas, I keep my eyes peeled for the interesting, the weird, the unusual. But there’s one newspaper section that I frequently skip that’s been brought to my attention as a good place to look for ideas: the classifieds. I found this article […]

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